The world’s first zero carb, zero alcohol, zero taste... beer.

“Water branding has officially  gone off the rails”
Fast Company logo
“People want a fun water like this”
Modern Retail
"Cheerfully Absurd"
Financial Times logo
“Cutting through the fizz”

TechCrunch logo
“This water is Not Beer”
BevNet logo

NOW ON LIMITED-TIME SALE:

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From the country that brought you freedom, football, and Top Gun, comes the most innovative water the world has ever seen.

Buy on Amazon

They told us it couldn’t be done.
We did it anyway.

Groundbreaking Results
99%
of participants felt hydrated*
89%
noted an overwhelming feeling of pure, unadulterated patriotism*
1%
preferred killing the planet with single-use plastic*
*In a third-party study conducted on 5 individuals ages 5-99 assessing the perceived effect of Not Beer over 1 day
WARNING: Side effects may include frequent urination, regulated body temperature and free speech.
See the Science

Go for a beer run.

FIND US IN STORES
Us vs. Them
Minerals & electrolytes
Checkmark
Smooth carbonation
Checkmark
Made in America
Checkmark
No minerals & electrolytes
x
Harsh carbonation
x
Not made in America
x

Our reviews are almost too good to be true.

“Wow! Finally a beer without the beer taste!”
“Whoever created this is a genius.”
“It’s great for the environment, and it helps me feel 26 over, and over, and over again”
“I love that I can finally drink on the job.”
“In Germany, we call it water. I drink it every day.”
“Drinking Not Beer finally made my dad proud of me.”
“Drinking Not Beer saved my marriage.”
“I had 99 problems. Not Beer solved every one of them.”
“I prefer my water to be boring.”
A generic water bottle

Go for a
Beer run.

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